careers

Director of Analytics

Raleigh, NC - 15 Dec 2021

Gelia, a top 10 B2B marketing communications agency with offices in Buffalo, NY, Raleigh, NC, and Peoria, IL is seeking a Director of Analytics for our Raleigh, NC office. Interested candidates should have a passion for data analytics and problem solving that leads to impactful insights and recommendations.

Using analytics within an advertising environment is fun and relatable. Here are just a few examples of how we are using analytics to drive campaign effectiveness:

• Monitor media channel performance and optimize our clients’ media mix
  • ESPN vs Fox Sports, Morning drive vs afternoon
• Tie advertising dollars spent to product sales - attribution modeling
  • Amazon vs Walmart
• Provide insights on creative expression so creative elements can be optimized
  • Humorous spokesperson vs dry delivery
  • Barking dog vs meowing cat
• Leverage data to identify trends and opportunities to influence behavior
  • Social approach vs traditional
  • $100 rebate vs $100 off

Key Responsibilities:

• Lead, oversee and contribute to the analytics team’s output of data visualization and advance reporting
• Work with internal departments to ensure that data processes are automated and efficient
• Deliver actionable business intelligence and insights in clear and well-defined terms

Experience:

• Bachelor’s degree in Business Analytics, Statistics, other quantitative science or marketing/business
• 7+ years of analytics experience
• Strong report writing, presentation and communications skills
• Familiarity with CMS, CRM, and Marketing Automation platforms
• Experience with data mapping and statistical analysis and reporting platforms
• Experience in connecting data sources across platforms for an end-to-end performance analysis

We will offer a competitive compensation and benefits package to the right candidate. For confidential consideration please forward your resume and salary requirements to Jay Irving, AVP, Human Resources and Administration, at jirving@gelia.com or click the link below.

Gelia is an equal opportunity employer and we value diversity. All qualified candidates will receive consideration for employment without regard to race, color, religion, sex, gender identity or expression, age, or national origin. All employment is decided on the basis of qualifications, merit and business need.

Senior Account Executive

Buffalo, NY - 22 Sept 2021

Gelia, a top 10 B2B marketing communications agency in the US with offices in Buffalo, NY, Raleigh, NC, and Peoria, IL, is seeking candidates for a Senior Account Executive in our Buffalo, NY office.

Gelia works seamlessly across the marketing continuum, driving lasting results for its regional, national, and global clientele from its US offices. Since 1961, Gelia has earned a reputation for diving deep into our clients’ businesses to develop compelling customer-oriented campaigns.

Account Executives work directly with clients and Gelia team leaders from Creative, Media, PR/Social, Research, Digital, Marketing Automation and Analytics to deliver on the plan’s strategic objectives. If you want to be involved in the type of marketing work that lifts your personal brand value to new heights, provides a clear path to advancement, and challenges you differently in year 1 than in year 3 then Gelia is the home for you.

Qualified Candidates should have:

• Bachelor’s degree
• Minimum 7-10 years agency account service, project management or corporate communications experience preferred
• Strong organizational and multi-tasking skills
• Solid knowledge of MS Office including PowerPoint
• Self-starter, team-oriented, motivated, flexible
• Interest in building and managing a team

We offer a competitive compensation and benefits program. For confidential consideration, please forward your resume with salary requirements to Jay Irving, Associate VP of Human Resources, by clicking the link below.

Gelia is an equal opportunity employer and we value diversity. All qualified candidates will receive consideration for employment without regard to race, color, religion, sex, gender identity or expression, age, or national origin. All employment is decided on the basis of qualifications, merit and business need.

Senior Account Executive

Raleigh, NC - 22 Sept 2021

Gelia, a top 10 B2B marketing communications agency in the US with offices in Buffalo, NY, Raleigh, NC, and Peoria, IL, is seeking candidates for a Senior Account Executive in our Raleigh, NC office.

Gelia works seamlessly across the marketing continuum, driving lasting results for its regional, national, and global clientele from its US offices. Since 1961, Gelia has earned a reputation for diving deep into our clients’ businesses to develop compelling customer-oriented campaigns.

Account Executives work directly with clients and Gelia team leaders from Creative, Media, PR/Social, Research, Digital, Marketing Automation and Analytics to deliver on the plan’s strategic objectives. If you want to be involved in the type of marketing work that lifts your personal brand value to new heights, provides a clear path to advancement, and challenges you differently in year 1 than in year 3 then Gelia is the home for you.

Qualified Candidates should have:

• Bachelor’s degree
• Minimum 5-7 years agency account service, project management or corporate communications experience preferred
• Strong organizational and multi-tasking skills
• Solid knowledge of MS Office including PowerPoint
• Self-starter, team-oriented, motivated, flexible
• Interest in building and managing a team

We offer a competitive compensation and benefits program. For confidential consideration, please forward your resume with salary requirements to Jay Irving, Associate VP of Human Resources, by clicking the link below.

Gelia is an equal opportunity employer and we value diversity. All qualified candidates will receive consideration for employment without regard to race, color, religion, sex, gender identity or expression, age, or national origin. All employment is decided on the basis of qualifications, merit and business need.

Account Executive

Buffalo, NY - 22 Sept 2021

Gelia, a top 10 B2B marketing communications agency in the US with offices in Buffalo, NY, Raleigh, NC, and Peoria, IL, is seeking candidates for an Account Executive opening in our Buffalo office. The position will have broad responsibilities for the execution of marketing communications activities for our clients.

Qualified Candidates should have:

• Bachelor’s degree in marketing or business-related field
• Minimum 1-2 years agency account service, project management or corporate communications experience preferred
• Strong organizational and multi-tasking skills
• Superior writing and communications skills
• Strong computer skills, including above average PowerPoint skill
• Basic knowledge/understanding of Interactive Marketing techniques
• Self-starter, team-oriented, motivated, flexible

We offer a competitive compensation and benefits program. For confidential consideration, please forward your resume with salary requirements to Jay Irving, Associate VP of Human Resources, by clicking the link below.

Gelia is an equal opportunity employer and we value diversity. All qualified candidates will receive consideration for employment without regard to race, color, religion, sex, gender identity or expression, age, or national origin. All employment is decided on the basis of qualifications, merit and business need.

Senior Accountant

Buffalo, NY - 16 Aug 2021

Gelia, a top 10 B2B marketing communications agency in the US with offices in Buffalo, NY, Raleigh, NC, and Peoria, IL, is seeking qualified candidates for a Senior Accountant position in our Buffalo office.

Primary Areas of Focus:

• General Ledger and Accounts Reconciliations
• Billing
• Financial Analysis and Managerial Reporting

Experience and Educational Requirements:

• Bachelor’s degree in Accounting
• A minimum of 5 years of hands-on accounting experience
• Performance driven, hands-on, analytical
• An effective communicator, both verbally and written
• Proficiency in Microsoft Office and solid Excel skills

Preferred Requirements:

• Experience in a professional services-oriented environment
• Public Accounting experience helpful but not required

Qualified candidates should be oriented towards collaboration and work well within a team environment. We will offer a very competitive compensation package to the right candidate. For confidential consideration, please forward your resume with salary requirements to Jay Irving, Associate VP of Human Resources, by clicking the link below.

Gelia is an equal opportunity employer and we value diversity. All qualified candidates will receive consideration for employment without regard to race, color, religion, sex, gender identity or expression, age, or national origin. All employment is decided on the basis of qualifications, merit and business need.

Consumer Insights and Analytics

Buffalo, NY - 23 Jul 2021

Gelia Wells & Mohr – A top national marketing firm with offices in Raleigh, Buffalo, and Peoria is seeking candidates for a Consumer Insights and Analytics position on its growing Business Intelligence team. The position will have broad responsibilities for data analysis, reporting, and insights across a wide range of clients and industries. Interested candidates should have a passion for data analytics and problem solving leading to insights and recommendations.

Key responsibilities:

• Omni-channel information mapping and gathering
• Quantitative and qualitative analysis
• Reporting and insights

Qualifications and preferred skills:

• Bachelor’s degree in Business Analytics, Statistics, Math or other quantitative science. An emphasis in business and/or marketing is helpful but not required.
• 1-3 years of experience with the use of analytics tools, data mapping and reporting building.
• Proficiency in Microsoft Excel.
• Individual should be highly detail oriented.
• Datorama, Tableau and/or Salesforce experience is a plus.

Gelia is looking for talented, passionate individuals who are looking to take their career to the next level. We can hire this position at either our Buffalo/Western New York Headquarters or our Raleigh office. We provide an excellent work environment where you will be challenged to learn, grow, and achieve. For confidential consideration, please forward your resume and salary requirements to Jay Irving, Associate VP of Human Resources, by clicking the link below.

Gelia is an equal opportunity employer and we value diversity. All qualified candidates will receive consideration for employment without regard to race, color, religion, sex, gender identity or expression, age, or national origin. All employment is decided on the basis of qualifications, merit and business need.

Consumer Insights and Analytics

Raleigh, NC - 23 Jul 2021

Gelia Wells & Mohr – A top national marketing firm with offices in Raleigh, Buffalo, and Peoria is seeking candidates for a Consumer Insights and Analytics position on its growing Business Intelligence team. The position will have broad responsibilities for data analysis, reporting, and insights across a wide range of clients and industries. Interested candidates should have a passion for data analytics and problem solving leading to insights and recommendations.

Key responsibilities:

• Omni-channel information mapping and gathering
• Quantitative and qualitative analysis
• Reporting and insights

Qualifications and preferred skills:

• Bachelor’s degree in Business Analytics, Statistics, Math or other quantitative science. An emphasis in business and/or marketing is helpful but not required.
• 1-3 years of experience with the use of analytics tools, data mapping and reporting building.
• Proficiency in Microsoft Excel.
• Individual should be highly detail oriented.
• Datorama, Tableau and/or Salesforce experience is a plus.

Gelia is looking for talented, passionate individuals who are looking to take their career to the next level. We can hire this position at either our Buffalo/Western New York Headquarters or our Raleigh office. We provide an excellent work environment where you will be challenged to learn, grow, and achieve. For confidential consideration, please forward your resume and salary requirements to Jay Irving, Associate VP of Human Resources, by clicking the link below.

Gelia is an equal opportunity employer and we value diversity. All qualified candidates will receive consideration for employment without regard to race, color, religion, sex, gender identity or expression, age, or national origin. All employment is decided on the basis of qualifications, merit and business need.

Senior Marketing Analyst

Raleigh, NC - 29 Jun 2021

Gelia – a top 10 B2B marketing communications agency in the US with offices in Buffalo, NY, Raleigh, NC, and Peoria, IL, is seeking experienced, qualified candidates for a Senior Marketing Analyst position. The position will have broad responsibilities for data analysis, reporting and insights across a wide range of clients and industries.

Interested candidates should have a passion for data analytics and problem solving that leads to impactful insights and recommendations.

Key responsibilities:

• Collaborator/Coordinator in the assurance of omni-channel information gathering and mapping
• Creation of relevant dashboards and reports ensuring end-to-end tracking across campaigns and platforms
• Quantitative and qualitative reporting
• Insights and recommendations

Qualified candidates should have:

• Bachelor’s degree in Business Analytics, Statistics or other quantitative science. Emphasis in marketing helpful.
• A minimum of 6 years experience as an analyst within a sophisticated business environment.
• Excellent data management skills including experience with data structures, data mapping and data mining.
• Experience with CMS, CRM, Marketing Automation, Statistical Analysis and Reporting platforms.
• Individual should be very self directed with strong follow through.
• Solid report writing and communications skills.

We offer a very competitive compensation and benefits package to the right candidate. For confidential consideration, please forward your resume and salary requirements to Jay Irving, Associate VP of Human Resources, by clicking the link below.

Gelia is an equal opportunity employer and we value diversity. All qualified candidates will receive consideration for employment without regard to race, color, religion, sex, gender identity or expression, age, or national origin. All employment is decided on the basis of qualifications, merit and business need.

Senior Manager, Media

Buffalo, NY - 23 Apr 2021

Gelia, a top 10 B2B marketing communications agency in the US with offices in Buffalo, NY, Raleigh, NC, and Peoria, IL, is seeking qualified candidates for Senior Manager, Media in its Buffalo office. This position will have responsibility for leading the development, activation and optimization of integrated communication programs using consumer data, market intelligence and campaign analytics.

Qualifications:

• Deep background in analyzing media research/consumer data, planning multi-media campaigns (spanning traditional and digital channels) and optimizing performance
• Significant traditional and online media planning and negotiation experience, across local (multi-market), regional and national footprints
• Television (including OTT, TVE, Addressable)
• Radio (traditional and streaming)
• Print
• Out-Of-Home
• Sponsorships / Experiential
• Direct to Publisher & Programmatic Online – Video & Display
• 8+ years in roles of increasing responsibility in departments of a similar nature (e.g., ad agency media department, media company or client-side media team)
• Strong management skills and experience leading high-performing teams
• Embraces an audience first, solution-neutral approach to create integrated communication plans that deliver against campaign objectives/KPIs
• Experience managing media budgets and billing reconciliation
• Proven ability to work in tandem with an analytics team/dashboard platform to develop actionable insights and optimization recommendations
• Fosters innovative solutions and keeps abreast of current trends and the latest media/martech advances
• Promotes and embraces a positive working relationship within the department, cross-functionally, with our clients and with media vendors, driving strong collaboration and partnership
• Develops people within the team by coaching, identifying areas for growth, celebrating successes, managing promotion process and identifying/facilitating training opportunities
• Strong problem-solving skills and attention to detail
• Experience with Advantage, Strata, GfK MRI, Comscore, Kantar, Nielsen, SQAD, Scarborough and other relevant media planning/buying software
• Excellent written and oral communication skills

We offer a very competitive compensation and benefits package. For confidential consideration, please forward your resume to Jay Irving, Associate VP of Human Resources, by clicking the link below.

Gelia is an equal opportunity employer and we value diversity. All qualified candidates will receive consideration for employment without regard to race, color, religion, sex, gender identity or expression, age, or national origin. All employment is decided on the basis of qualifications, merit and business need.

Marketing Automation Consultant

Buffalo, NY - 12 Apr 2021

Are you enthusiastic about Email? Do you have experience with marketing automation? Do you enjoy working with clients to solve their unique marketing & campaign nuisances? Do you enjoy a fast pace, fun, and stimulating work environment? If so, reach out today to join Gelia’s growing marketing automation team.

What you'll do:

• Responsible for email marketing program strategy, planning, and execution, including segmentation, campaign design, and testing
• Work directly with clients and Account Executives to evaluate marketing objectives and design comprehensive campaign solutions
• Partner with Development and Business Intelligence teams to execute complex campaigns
• Work with clients and account leads to define KPIs, analyze campaign performance, and provide recommendations
• Work alongside other digital SMEs to scope out and create estimates for marketing automation campaigns
• Understand and evaluate campaign metrics and distribute campaign performance to the account and client team
• Continue to evolve and contribute to Gelia’s marketing automation efforts and processes, proactively researching and implementing the latest best practices, strategies, and industry standards

What you'll bring:

• Minimum 3-5 years in marketing or related field with at least 2 years of relative experience
• Expansive knowledge of Marketing Automation principles and best practices
• Thorough Understanding Salesforce Marketing Cloud or other marketing automation platforms (Eloqua, Pardot, HubSpot, etc.)
• Must be highly organized and self-motivated with a sense of urgency
• Strong strategic planning and execution skills
• Creative problem-solving skills – essentially the ability to figure stuff out
• Excellent attention to detail
• Marketing Cloud Certification(s) a plus

Why join us? Gelia is a top 10 B2B marketing communications agency in the US with offices in Buffalo, NY, Raleigh, NC, and Peoria, IL. Gelia works seamlessly across the marketing continuum, driving lasting results for its regional, National, and Global clientele. Since 1961, Gelia has earned a reputation for diving deep into our clients’ businesses to develop compelling customer-oriented campaigns. In addition to excellent career growth, Gelia offers an attractive compensation package, including competitive salary, 401(k) plan, PTO, holiday pay, and a comprehensive benefits program.

For confidential consideration, please forward your resume and salary requirements to Jay Irving, Associate VP of Human Resources, by clicking the link below.

Gelia is an equal opportunity employer and we value diversity. All qualified candidates will receive consideration for employment without regard to race, color, religion, sex, gender identity or expression, age, or national origin. All employment is decided on the basis of qualifications, merit and business need.

Marketing Automation Consultant

Raleigh, NC - 12 Apr 2021

Are you enthusiastic about Email? Do you have experience with marketing automation? Do you enjoy working with clients to solve their unique marketing & campaign nuisances? Do you enjoy a fast pace, fun, and stimulating work environment? If so, reach out today to join Gelia’s growing marketing automation team.

What you'll do:

• Responsible for email marketing program strategy, planning, and execution, including segmentation, campaign design, and testing
• Work directly with clients and Account Executives to evaluate marketing objectives and design comprehensive campaign solutions
• Partner with Development and Business Intelligence teams to execute complex campaigns
• Work with clients and account leads to define KPIs, analyze campaign performance, and provide recommendations
• Work alongside other digital SMEs to scope out and create estimates for marketing automation campaigns
• Understand and evaluate campaign metrics and distribute campaign performance to the account and client team
• Continue to evolve and contribute to Gelia’s marketing automation efforts and processes, proactively researching and implementing the latest best practices, strategies, and industry standards

What you'll bring:

• Minimum 3-5 years in marketing or related field with at least 2 years of relative experience
• Expansive knowledge of Marketing Automation principles and best practices
• Thorough Understanding Salesforce Marketing Cloud or other marketing automation platforms (Eloqua, Pardot, HubSpot, etc.)
• Must be highly organized and self-motivated with a sense of urgency
• Strong strategic planning and execution skills
• Creative problem-solving skills – essentially the ability to figure stuff out
• Excellent attention to detail
• Marketing Cloud Certification(s) a plus

Why join us? Gelia is a top 10 B2B marketing communications agency in the US with offices in Buffalo, NY, Raleigh, NC, and Peoria, IL. Gelia works seamlessly across the marketing continuum, driving lasting results for its regional, National, and Global clientele. Since 1961, Gelia has earned a reputation for diving deep into our clients’ businesses to develop compelling customer-oriented campaigns. In addition to excellent career growth, Gelia offers an attractive compensation package, including competitive salary, 401(k) plan, PTO, holiday pay, and a comprehensive benefits program.

For confidential consideration, please forward your resume and salary requirements to Jay Irving, Associate VP of Human Resources, by clicking the link below.

Gelia is an equal opportunity employer and we value diversity. All qualified candidates will receive consideration for employment without regard to race, color, religion, sex, gender identity or expression, age, or national origin. All employment is decided on the basis of qualifications, merit and business need.

Project Manager

Buffalo, NY - 22 Jul 2021

Gelia – a top 10 B2B marketing communications agency in the US with offices in Buffalo, NY, Raleigh, NC, and Peoria, IL, is seeking experienced, qualified candidates for a Project Manager to help manage projects for our clients.

Responsibilities include:

• Create timelines to ensure projects will be completed within established deadlines
• Work with the Creative and Account Service Departments to assign specific staff to complete projects
• Day-to-day project coordination ensuring requested revisions to project assets are executed, reviewed, and checked for accuracy
• Maintain an understanding of job statuses and next steps
• Communicate with departments on current deadline status and any issues that may need client or agency attention
• Coordinate with the Production Manager on all outsourced requirements and the scheduling and delivery of those resources
• Prepare estimates based on briefings from Account Executives

Qualified should possess:

• Agency experience preferred/a plus
• Flexibility combined with strong organization and communication skills
• Detail-oriented with the ability to multitask and prioritize work
• Ability to work closely with coworkers; team-oriented
• Highly motivated

We offer a competitive compensation and benefits program. For confidential consideration, please forward your resume with salary requirements to Jay Irving, Associate Vice President, Human Resources by clicking below.

Gelia is an equal opportunity employer and we value diversity. All qualified candidates will receive consideration for employment without regard to race, color, religion, sex, gender identity or expression, age, or national origin. All employment is decided on the basis of qualifications, merit and business need.

Project Manager

Raleigh, NC - 22 Jul 2021

Gelia – a top 10 B2B marketing communications agency in the US with offices in Buffalo, NY, Raleigh, NC, and Peoria, IL, is seeking experienced, qualified candidates for a Project Manager to help manage projects for our clients.

Responsibilities include:

• Create timelines to ensure projects will be completed within established deadlines
• Work with the Creative and Account Service Departments to assign specific staff to complete projects
• Day-to-day project coordination ensuring requested revisions to project assets are executed, reviewed, and checked for accuracy
• Maintain an understanding of job statuses and next steps
• Communicate with departments on current deadline status and any issues that may need client or agency attention
• Coordinate with the Production Manager on all outsourced requirements and the scheduling and delivery of those resources
• Prepare estimates based on briefings from Account Executives

Qualified should possess:

• Agency experience preferred/a plus
• Flexibility combined with strong organization and communication skills
• Detail-oriented with the ability to multitask and prioritize work
• Ability to work closely with coworkers; team-oriented
• Highly motivated

We offer a competitive compensation and benefits program. For confidential consideration, please forward your resume with salary requirements to Jay Irving, Associate Vice President, Human Resources by clicking below.

Gelia is an equal opportunity employer and we value diversity. All qualified candidates will receive consideration for employment without regard to race, color, religion, sex, gender identity or expression, age, or national origin. All employment is decided on the basis of qualifications, merit and business need.

PPC Manager - E-Commerce

National - 26 Mar 2021

Gelia, a top 10 B2B marketing communications agency in the US with offices in Buffalo, NY, Raleigh, NC, and Peoria, IL, is seeking qualified candidates, to work in a remote setting, for a PPC Manager - E-Commerce. The PPC Manager - E-Commerce is responsible for designing, launching and managing pay-per-click campaigns within e-commerce platforms (Amazon, Wal-Mart, etc.). Our ideal candidate is a proactive, analytical thinker who is able to drive strong results for our clients.

Responsibilities will include:

• Create and execute integrated plans across self-serve, e-commerce advertising platforms, including keyword research, text ad copy creation, A/B testing and other related tasks
• Bring forward ongoing, performance insights and optimization recommendations
• Closely monitor campaigns to ensure proper budget pacing
• Provide deep-dive campaign analysis/reporting to inform future strategy
• Collaborate with internal teams (e.g. account service, creative, interactive, etc.) to ensure seamless campaign launches, from planning to execution
• Act as an ongoing educational resource by continually staying informed on industry trends, best practices and new platform opportunities

Qualified candidates should have:

• A bachelor’s degree in marketing or a related field
• A minimum 2 years of experience working in e-commerce platforms
• Strong knowledge of Amazon, Wal-Mart and other e-commerce platforms
• The ability to analyze data, draw conclusions and develop actionable insights
• Strong communicator, who can tell the data story and make the complex easy to understand
• Self-motivated, flexible, and a quick learner; able to operate independently in a fast-paced, collaborative environment
• Expert understanding of Excel and PowerPoint
• Familiarity with PPC-automation platforms and e-commerce research tools

We offer a competitive compensation and benefits program. For confidential consideration, please forward your resume with salary history & requirements to Jay Irving, Associate Vice President, Human Resources by clicking below.

Gelia is an equal opportunity employer and we value diversity. All qualified candidates will receive consideration for employment without regard to race, color, religion, sex, gender identity or expression, age, or national origin. All employment is decided on the basis of qualifications, merit and business need.

Associate Director, Digital Media

Buffalo, NY - 12 Feb 2021

Gelia, a top 10 B2B marketing communications agency in the US with offices in Buffalo, NY, Raleigh, NC, and Peoria IL, is seeking qualified candidates for an Associate Director, Digital Media in our Buffalo, NY office. In this role, you will be responsible for designing, launching, managing and optimizing pay-per-click campaigns with the goal of driving positive ROI for our clients. Our ideal candidate is a highly proactive, strong analytical thinker with effective client-facing, communication skills.

Responsibilities:

• Comprehensive understanding of the Marketing brief based on business KPIs.
• Develop and execute integrated plans across self-serve advertising platforms within search, social and display, including keyword research, text ad copy creation, A/B testing and other related tasks.
• Manage and coach members of the digital media team as assigned, providing guidance and learning opportunities.
• Leverage the collected data and insights to define and track key consumer groups and build effective strategies for how each group should be targeted and communicated with to drive maximum engagement and conversion.
• Collaborate with internal teams (e.g. media, creative, social, interactive) to ensure seamless campaign launches, from planning through execution.
• Ensure established PPC process is being followed and all deliverables are completed on time.
• Closely monitor campaigns, optimize results and ensure KPIs are being achieved within budget.
• Provide detailed performance analysis, deep insights, data-driven recommendations and succinct, clearly communicated presentations to internal and client teams.
• Lean in as integral contributor to the DMP strategy/execution team.
• Act as an ongoing educational resource by continually staying informed on industry trends and best practices.

Qualifications:

• Bachelor’s degree in marketing or related field.
• Seasoned pro with 7+ years of digital media experience (paid search, social, and display in particular) and impeccable attention to detail.
• A tech-savvy thinker who has strong expertise in digital media platforms (Google Ads, Bing Ads, Facebook/Instagram Business Manager, LinkedIn, Google Campaign Manager), analytics tools (Google Analytics, Adobe Site Catalyst), and PPC management platforms (Acquisio, Kenshoo, Media Optimizer, Marin, Google Search Ads 360). Certifications preferred.
• Experience with Salesforce Marketing Cloud, DMPs and designing/activating/measuring 1st-party data-driven, audience tests.
• Experience with analytics teams/performance dashboards and providing direction on data requirements/report visualizations.
• The ability to assess data, draw conclusions, develop actionable insights and present clearly defined next steps.
• Strong, client-facing communication skills across a variety of settings: one-on-one, small and large groups, or among diverse styles and position levels. Attentively listens to others. Adjusts to fit the audience and message. Provides timely and helpful information to others across the organization.
• Experience training/coaching team members and providing campaign QA oversight.
• Self-motivated, flexible, and a quick learner; able to operate independently in a fast-paced, collaborative environment.
• Highly proficient in Excel and PowerPoint

We offer a very competitive compensation and benefits program. For confidential consideration, please forward your resume with salary history & requirements to Jay Irving, Director of Human Resources by clicking below.

Gelia is an equal opportunity employer. All qualified candidates will receive consideration for employment without regard to race, color, religion, sex, gender identity or expression, age, or national origin. All employment is decided on the basis of qualifications, merit and business need.

Associate Director, Digital Media

Raleigh, NC - 12 Feb 2021

Gelia, a top 10 B2B marketing communications agency in the US with offices in Buffalo, NY, Raleigh, NC, and Peoria IL, is seeking qualified candidates for an Associate Director, Digital Media in our Raleigh, NC office. In this role, you will be responsible for designing, launching, managing and optimizing pay-per-click campaigns with the goal of driving positive ROI for our clients. Our ideal candidate is a highly proactive, strong analytical thinker with effective client-facing, communication skills.

Responsibilities:

• Comprehensive understanding of the Marketing brief based on business KPIs.
• Develop and execute integrated plans across self-serve advertising platforms within search, social and display, including keyword research, text ad copy creation, A/B testing and other related tasks.
• Manage and coach members of the digital media team as assigned, providing guidance and learning opportunities.
• Leverage the collected data and insights to define and track key consumer groups and build effective strategies for how each group should be targeted and communicated with to drive maximum engagement and conversion.
• Collaborate with internal teams (e.g. media, creative, social, interactive) to ensure seamless campaign launches, from planning through execution.
• Ensure established PPC process is being followed and all deliverables are completed on time.
• Closely monitor campaigns, optimize results and ensure KPIs are being achieved within budget.
• Provide detailed performance analysis, deep insights, data-driven recommendations and succinct, clearly communicated presentations to internal and client teams.
• Lean in as integral contributor to the DMP strategy/execution team.
• Act as an ongoing educational resource by continually staying informed on industry trends and best practices.

Qualifications:

• Bachelor’s degree in marketing or related field.
• Seasoned pro with 7+ years of digital media experience (paid search, social, and display in particular) and impeccable attention to detail.
• A tech-savvy thinker who has strong expertise in digital media platforms (Google Ads, Bing Ads, Facebook/Instagram Business Manager, LinkedIn, Google Campaign Manager), analytics tools (Google Analytics, Adobe Site Catalyst), and PPC management platforms (Acquisio, Kenshoo, Media Optimizer, Marin, Google Search Ads 360). Certifications preferred.
• Experience with Salesforce Marketing Cloud, DMPs and designing/activating/measuring 1st-party data-driven, audience tests.
• Experience with analytics teams/performance dashboards and providing direction on data requirements/report visualizations.
• The ability to assess data, draw conclusions, develop actionable insights and present clearly defined next steps.
• Strong, client-facing communication skills across a variety of settings: one-on-one, small and large groups, or among diverse styles and position levels. Attentively listens to others. Adjusts to fit the audience and message. Provides timely and helpful information to others across the organization.
• Experience training/coaching team members and providing campaign QA oversight.
• Self-motivated, flexible, and a quick learner; able to operate independently in a fast-paced, collaborative environment.
• Highly proficient in Excel and PowerPoint

We offer a very competitive compensation and benefits program. For confidential consideration, please forward your resume with salary history & requirements to Jay Irving, Director of Human Resources by clicking below.

Gelia is an equal opportunity employer. All qualified candidates will receive consideration for employment without regard to race, color, religion, sex, gender identity or expression, age, or national origin. All employment is decided on the basis of qualifications, merit and business need.

Digital Media Account Coordinator

Buffalo, NY - 16 Dec 2020

Gelia, a top 10 B2B marketing communications agency in the US with offices in Buffalo, NY, Raleigh, NC, and Peoria IL, is seeking qualified candidates for a Digital Account Coordinator in our Buffalo, NY office. This role supports digital media planning and buying, administration, and ad operations. An ideal candidate is self-starting and numbers oriented/analytical with strong attention to detail. This position will provide an excellent foundation for professional growth, with opportunity for career progression in digital media.

Responsibilities will include:

• Act as lead SME (subject matter expert) for ad operations, responsible for implementation and management of campaigns run via ad server
• Assisting digital buyers with day-to-day tasks, as well as the entire digital team in workflow management
• Generation of insertion orders, distributing to appropriate vendors and internal teams
• Quality control of creative materials, invoice approval and reconciliation
• Assist in resolving digital campaign technical issues
• Act as an ongoing educational resource by staying informed of industry trends and best practices

Qualified candidates should have

• Interest in digital media and emerging technologies
• A bachelor’s degree in marketing or a related field
• Proficiency in Microsoft Office (Excel, PowerPoint, Word)
• Ability to establish and meet deadlines, change direction when necessary, and manage multiple projects at once
• Self-motivated, with the ability to work independently as well as within a team
• Curious, with logical reasoning ability and an analytical mindset
• Strong attention to detail
• Exceptional communication skills – verbal and written
• Demonstrate active listening skills and ability to apply learnings over time
• Relevant experience with digital ad operations/ad server preferred

We offer a competitive compensation and benefits package. For confidential consideration, please forward your resume to Jay Irving, Associate VP of Human Resources, by clicking the link below.

Gelia is an equal opportunity employer. All qualified candidates will receive consideration for employment without regard to race, color, religion, sex, gender identity or expression, age, or national origin. All employment is decided on the basis of qualifications, merit and business need.

PPC Manager

Buffalo, NY - 14 Aug 2020

Gelia, a top 10 B2B marketing communications agency in the US with offices in Buffalo, NY, Raleigh, NC, and Peoria, IL, is seeking qualified candidates for a PPC Account Manager position in our Buffalo, NY office. The PPC Account Manager is responsible for designing, launching, and managing pay per click campaigns with the goal of delivering positive outcomes for clients. An ideal PPC Manager is a self-starting, numbers oriented, analytical thinker who is able to drive results and achieve client goals and objectives.

Responsibilities will include:

• Create and execute integrated plans across self-serve advertising platforms within search, social and display, including keyword research, text ad copy creation, A/B testing and other related tasks
• Closely monitor campaign pacing to ensure KPIs are being achieved within budget allocated
• Provide detailed campaign analysis and data driven recommendations to internal and client teams
• Collaborate with internal teams (e.g. creative, social, interactive) to ensure seamless campaign launches, from planning to execution
• Act as an ongoing educational resource by continually staying informed of industry trends and best practices

Qualified candidates should have:

• A bachelor’s degree in marketing or a related field
• A minimum 2 years related work experience
• Strong knowledge of Google Analytics, Google AdWords, Bing Ads and Facebook Business Manager
• The ability to assess data, draw conclusions, develop actionable insights and present defined next steps
• Self motivated, flexible, and a quick learner; able to operate independently in a fast paced, collaborative environment
• Exceptional written and verbal communication skills
• Expert understanding of Excel and PowerPoint

We offer a competitive compensation and benefits package. For confidential consideration, please forward your resume to Jay Irving, Associate VP of Human Resources, by clicking the link below.

Gelia is an equal opportunity employer. All qualified candidates will receive consideration for employment without regard to race, color, religion, sex, gender identity or expression, age, or national origin. All employment is decided on the basis of qualifications, merit and business need.

Business Development Manager

Buffalo, NY - 27 Jul 2020

Gelia, a top 10 B2B marketing communications agency in the US with offices in Buffalo, NY, Raleigh, NC, and Peoria, IL, is seeking a business development manager to join an existing new business team that represents a suite of core marketing solution services tailored to marketing and sales departments of mid to large companies across the United States. Business development managers will work directly with clients for account related tasks along with Gelia team leaders from Creative, Media, PR/Social, Research, Digital, Marketing Automation and Analytics to deliver on the plan’s strategic objectives.

This position will be supported by over 130 subject matter experts who are world class and believe their best work is yet to come. Established in 1961, Gelia has spent the past several years achieving record sales with clients such as Caterpillar, Independent Health, Dana Corp and many more. The accountability platform and measurement process “baked into” our integrated marcom solution is in high demand so now we are seeking an enthusiastic and energized sales professional that can share our proprietary and globally successful body of work with a group of highly targeted and qualified businesses.

Responsibilities:

• Gain practical knowledge of Gelia's integrated approach to marketing communications and sales support.
• Run leads provided by HQ as well as secure commitments from new prospects willing to review Gelia's value-based capabilities presentation.
• Follow-up on prospects who have shown an interest in our marketing solutions suite of services.
• Prepare pitch presentations that match our portfolio of service offerings and case histories with the identified needs of the target.
• Planning and overseeing new marketing initiatives
• Along with the Gelia subject matter experts present Gelia's capabilities.
• Bridge needs of prospect solution set of Gelia and work with team to negotiate and close the business.

Skills and Experience:

• Bachelor's degree
• Minimum 5 years agency account service, project management or corporate communications experience preferred
• Strong organizational and multi-tasking skills
• Solid knowledge of MS Office including PowerPoint
• Self-starter, team-oriented, motivated, flexible
• Interest in building and managing a team
• Working with or for an advertising agency a plus.

For confidential consideration, please forward your resume to Jay Irving, Associate VP of Human Resources, by clicking the link below.

Gelia is an equal opportunity employer. All qualified candidates will receive consideration for employment without regard to race, color, religion, sex, gender identity or expression, age, or national origin. All employment is decided on the basis of qualifications, merit and business need.

Business Development Manager

Cincinnati, OH - 13 Apr 2020

Gelia, a top 10 B2B marketing communications agency in the US with offices in Buffalo, NY, Raleigh, NC, and Peoria, IL, is seeking a business development manager for the greater Cincinnati area to represent a suite of core marketing solution services to marketing and sales departments of mid to large companies in the Cincinnati market. They will liaison with agency side account planning and service and report directly to the President. This position will be measured on the ability to bridge services to the needs of the prospect and ultimately secure a customer.

This position will be supported by over 130 subject matter experts who are world class and believe their best work is yet to come. Established in 1961, Gelia has spent the past several years achieving record sales with clients such as Caterpillar, Independent Health, Purolator, Sherwin Williams, Dana Corp and many more. The accountability platform and measurement process "baked into" our integrated marcom solution is in high demand so now we are seeking an enthusiastic and energized sales professional that can share our proprietary and globally successful body of work with a group of highly targeted and qualified businesses.

gelia.com gives you our business face and facebook.com/geliamarketingcommunications will give you the face of our culture. If you're looking for an opportunity to introduce a proven world class marketing solution to one of the largest markets in the US then you may have found a home.

Responsibilities:

• Gain practical knowledge of Gelia's integrated approach to marketing communications and sales support.
• Identify decision makers within target who are influencing the advertising, sales training, and marketing spend.
• Run leads provided by HQ as well as secure commitments from new prospects willing to review Gelia's value based capabilities presentation.
• Follow-up on prospects who have shown an interest in our marketing solutions suite of services.
• Prepare pitch presentations that match our portfolio of service offerings and case histories with the identified needs of the target.
• Along with the Gelia subject matter experts present Gelia's capabilities.
• Bridge needs of prospect solution set of Gelia and work with team to negotiate and close the business.

Skills and Experience:

• 5+ years of selling success to mid to large size companies.
• Working with or for an advertising agency a plus.
• Experience selling into the marketing and sales departments at all levels. Selling to executive level a plus.
• Proven ability to analyze customer needs and distill the right solution from a robust and integrated service suite of marketing communications services.
• Experience developing and delivering on presentations.
• BA/BS degree or equivalent.
• High competency in all MS Office products (Strong in Power Point, Excel, Word.)

For confidential consideration, please forward your resume to Jay Irving, Associate VP of Human Resources, by clicking below.

Gelia is an equal opportunity employer. All qualified candidates will receive consideration for employment without regard to race, color, religion, sex, gender identity or expression, age, or national origin. All employment is decided on the basis of qualifications, merit and business need.

Business Development Manager

New Jersey - 13 Apr 2020

Gelia, a top 10 B2B marketing communications agency in the US with offices in Buffalo, NY, Raleigh, NC, and Peoria, IL, is seeking a business development manager for the greater NJ area to represent a suite of core marketing solution services to marketing and sales departments of mid to large companies in the New Jersey market. They will liaison with agency side account planning and service and report directly to the President. This position will be measured on the ability to bridge services to the needs of the prospect and ultimately secure a customer.

This position will be supported by over 130 subject matter experts who are world class and believe their best work is yet to come. Established in 1961, Gelia has spent the past several years achieving record sales with clients such as Caterpillar, Independent Health, Purolator, Sherwin Williams, Dana Corp and many more. The accountability platform and measurement process "baked into" our integrated marcom solution is in high demand so now we are seeking an enthusiastic and energized sales professional that can share our proprietary and globally successful body of work with a group of highly targeted and qualified businesses.

gelia.com gives you our business face and facebook.com/geliamarketingcommunications will give you the face of our culture. If you're looking for an opportunity to introduce a proven world class marketing solution to one of the largest markets in the US then you may have found a home.

Responsibilities:

• Gain practical knowledge of Gelia's integrated approach to marketing communications and sales support.
• Identify decision makers within target who are influencing the advertising, sales training, and marketing spend.
• Run leads provided by HQ as well as secure commitments from new prospects willing to review Gelia's value based capabilities presentation.
• Follow-up on prospects who have shown an interest in our marketing solutions suite of services.
• Prepare pitch presentations that match our portfolio of service offerings and case histories with the identified needs of the target.
• Along with the Gelia subject matter experts present Gelia's capabilities.
• Bridge needs of prospect solution set of Gelia and work with team to negotiate and close the business.

Skills and Experience:

• 5+ years of selling success to mid to large size companies.
• Working with or for an advertising agency a plus.
• Experience selling into the marketing and sales departments at all levels. Selling to executive level a plus.
• Proven ability to analyze customer needs and distill the right solution from a robust and integrated service suite of marketing communications services.
• Experience developing and delivering on presentations.
• BA/BS degree or equivalent.
• High competency in all MS Office products (Strong in Power Point, Excel, Word.)

For confidential consideration, please forward your resume to Jay Irving, Associate VP of Human Resources, by clicking below.

Gelia is an equal opportunity employer. All qualified candidates will receive consideration for employment without regard to race, color, religion, sex, gender identity or expression, age, or national origin. All employment is decided on the basis of qualifications, merit and business need.

Business Development Manager

Chicago, IL - 13 Apr 2020

Gelia, a top 10 B2B marketing communications agency in the US with offices in Buffalo, NY, Raleigh, NC, and Peoria, IL, is seeking a business development manager for the greater Chicago area to represent a suite of core marketing solution services to marketing and sales departments of mid to large companies in the Chicago market. They will liaison with agency side account planning and service and report directly to the President. This position will be measured on the ability to bridge services to the needs of the prospect and ultimately secure a customer.

This position will be supported by over 130 subject matter experts who are world class and believe their best work is yet to come. Established in 1961, Gelia has spent the past several years achieving record sales with clients such as Caterpillar, Independent Health, Purolator, Sherwin Williams, Dana Corp and many more. The accountability platform and measurement process "baked into" our integrated marcom solution is in high demand so now we are seeking an enthusiastic and energized sales professional that can share our proprietary and globally successful body of work with a group of highly targeted and qualified businesses.

gelia.com gives you our business face and facebook.com/geliamarketingcommunications will give you the face of our culture. If you're looking for an opportunity to introduce a proven world class marketing solution to one of the largest markets in the US then you may have found a home.

Responsibilities:

• Gain practical knowledge of Gelia's integrated approach to marketing communications and sales support.
• Identify decision makers within target who are influencing the advertising, sales training, and marketing spend.
• Run leads provided by HQ as well as secure commitments from new prospects willing to review Gelia's value based capabilities presentation.
• Follow-up on prospects who have shown an interest in our marketing solutions suite of services.
• Prepare pitch presentations that match our portfolio of service offerings and case histories with the identified needs of the target.
• Along with the Gelia subject matter experts present Gelia's capabilities.
• Bridge needs of prospect solution set of Gelia and work with team to negotiate and close the business.

Skills and Experience:

• 5+ years of selling success to mid to large size companies.
• Working with or for an advertising agency a plus.
• Experience selling into the marketing and sales departments at all levels. Selling to executive level a plus.
• Proven ability to analyze customer needs and distill the right solution from a robust and integrated service suite of marketing communications services.
• Experience developing and delivering on presentations.
• BA/BS degree or equivalent.
• High competency in all MS Office products (Strong in Power Point, Excel, Word.)

For confidential consideration, please forward your resume to Jay Irving, Associate VP of Human Resources, by clicking below.

Gelia is an equal opportunity employer. All qualified candidates will receive consideration for employment without regard to race, color, religion, sex, gender identity or expression, age, or national origin. All employment is decided on the basis of qualifications, merit and business need.