Think Beyond The Bubbles Campaign
Gelia helped the National Association for Music Education (NAfME) advocate for new music education standards before Congress. We developed iconic imagery, tagline, and marketing communication materials for the NAfME “Broader-Minded: Think Beyond the Bubbles” National Music Advocacy campaign. These impactful materials emphasized the holistic benefits of music education, encouraging political leaders to “think beyond the bubbles” of academic achievements like test scores and graduation rates. The campaign successfully highlighted the comprehensive value of music education, influencing policymakers to support enhanced standards.